Reflecting the Great Depression, which followed with the stock market crash of October 1929, the Nehi Corporation's sales figures dropped by $1 million in 1930 from a high of $3.7 million in the previous year. Business went well until 1930 when a major crisis occurred. The company changed its name to the Nehi Corporation in 1928 and was listed on the New York Curb Exchange. Nehi was instantly successful and outsold Chero-Cola entirely. ![]() It offered orange, grape, root beer, peach, and other flavors of soda. The name "Nehi" was to remind customers that it came in "knee-high" tall bottles. The soda was a creation of businessman Claud A. The Chero-Cola company added Nehi Cola to its line of sodas in 1924 in order to offer a broader variety of flavors. In April 2008, Nehi became a brand of Dr Pepper Snapple Group (now known as Keurig Dr Pepper) in the United States. In 1955, the company changed its name to Royal Crown Company, after the success of its RC Cola brand. ![]() The "Nehi Corporation" name was adopted in 1928 after the Nehi fruit-flavored sodas became popular. Hatcher, a Columbus, Georgia grocer who began bottling ginger ale and root beer in 1905. It was introduced in 1924 by Chero-Cola/Union Bottle Works and founded by Claud A. Nehi / ˈ n iː h aɪ/ (pronounced "knee high") is a flavored soft drink that originated in the United States.
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